Chilled Expertise

We created and launched an innovative new digital platform for chilled food giant Kerry Foods as part of our trade campaign to help the 46k-strong community of convenience retailers grow the £3.7billion chilled opportunity. Marking a first in the chilled category, the new website enables retailers to access and download the latest category advice, growth tips, insights, testimonials, merchandising and promotional solutions. Featuring Kerry Foods’ leading brands including Cheestrings, Mattessons and Wall’s, we launched the interactive site at leading trade show, Pro Retail.

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