As part of our commitment to immersing ourselves in our clients’ worlds, our trade team recently went on the road with the sales teams at Premier Foods.

Visiting a number high profile retailers including Morrisons, Tesco and Asda, they ensured the stores were compliant with Premier Foods’ standards in terms of stock displays, space and point of sale merchandising. As the focus was firmly on Christmas, the team were a great help with Premier Foods’ festive portfolio which includes Bisto, Paxo and Oxo.

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