Our Hipp Organic ‘Moments that Matter’ campaign has been shortlisted for two awards at the prestigious UK Social Media Communications Awards.

Making the shortlist for ‘Best Social Influencer Campaign’ and ‘Best Social Media Campaign’, our 12-month programme tapped into our exclusive community of online Bloggers ‘Social Inner Cirkle’. Working with parenting bloggers who became credible,

trusted advocates for Hipp Organic, they shared key milestone baby moments with their followers across Twitter, Instagram and Facebook.

The campaign achieved over 500 pieces of editorial with 100% positive sentiment, engaging over 10 million mums.

Well done team and big fingers crossed for the awards final on 18th October.

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