Quadruple win at The Grocer's 'Top Campaigns' Awards
Our trade team is beaming with pride … as are our clients ... as we’ve helped them scoop four awards at The Grocer’s prestigious ‘Top Campaigns of 2016’ across a range of categories.
First up, Ferrero with our ‘Easter Egg Hunt’ campaign for Kinder Joy. We influenced retailers in their Easter purchasing decisions (including running in-store family Easter Egg hunts for local communities), helping Kinder Joy to become the fourth highest selling Easter confectionery product.
For Kerry Foods we brought its Mattessons ‘Snacker Hacker’ consumer ‘coding’ campaign to life with a best-in-class trade launch.
And for Premier Foods it was a double whammy - as well as amplifying the new Mr Kipling ‘Exceedingly Good Distraction’ TV campaign across the trade media, we supported the launch of Ambrosia’s ‘A Taste of Happy’.