Heineken has appointed Cirkle for its trade PR account. It follows a competitive pitch involving a number of agencies and sees Cirkle added to the Heineken roster. Ruth Kieran, CEO at Cirkle, said: “We are thrilled to join Heineken UK’s roster of agencies to deliver...
ABSOLUT #13thClassic Building brand awareness through Digital & Social Activations How did we increase engagement and brand advocacy amongst the on-trade (Bartenders) for Absolut in the highly competitive premium vodka category? We leveraged Absolut Vodka’s...
Cirkle is tasked with driving awareness of The Wine Society’s unique business model which puts its members before profit to deliver fairer prices and exceptional wine quality. The agency’s work aims to grow The Society’s membership by communicating its multi...
For the last few years influencer marketing has been many things for many brands and agencies – a buzz word, a dirty word, an overused word. All too frequently influencer marketing is thrown around to bolster campaign metrics and increase visibility. It isn’t that...
In September, I had the pleasure of listening to some of the beauty industry’s most experienced marketing professionals and experts discussing the movements and trends shaping the beauty landscape. First up, was The British Beauty Council’s fantastic British Beauty...