HEINEKEN

GREEN PUB GUIDE

When you can find green version of everything else…Why isn’t there a way to find good sustainable pubs near you

 

But what there isn’t, is an easy to use, simple place to find the good sustainable pubs and bars near you.

So, inspired the classic Good Pub Guide, we created The Green Pub Guide. A modern-day version, celebrating venues across the UK that, like HEINEKEN SmartDipsense, are striving to reduce their carbon footprint, minimize waste and be kinder to the planet.

300M

Total Reach

152

TOTAL PIECES OF MEDIA COVERAGE SECURED

77%

INCLUDED LINKS TO THE HEINEKEN SITE

1,350,000 impressions across social media 

 

More Consumer Case Studies

TANGO – ‘TAN-GO’

ConsumerYes You 'Tan-Go'.. saving summer Everyone loves a holiday...None more so than Gen Z With the big post exam trip to Spain or Greece a coming-of-age defining experience... BUT with the COL crisis these trips were looking increasingly unlikely, with budgets just...

VETOQUINOL – WORMS!!

ConsumerWith a spike in cat ownership, and the COL crisis reducing costly vet visits, there was a lack of awareness of the dangers of parasitic-worms.THEY LIVE AMONG US!! Worming treatment producer, Vetoquinol briefed us to address this. Living inside the pet, growing...

YOPLAIT – GOT YOGHURT?!

Got Yoghurt?! Josie Gibson front campaign highlighting dairy deficit in kid’s diets

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