CONSUMER BRAND SPECIALIST

Culturally-relevant PR campaigns that impact consumer behaviour

 

Consumer Insight / Content Production / Influencer Relations / Media Relations / Story Creation

 

 

We help brands play meaningful roles in consumers’ lives – whether it’s driving brand love and fame, or reappraisal and brand rejuvenation.

Unlocking human truths to create PR campaigns that increase brand share of voice and wallet.

STEAMFRESH – HOT & STEAMY

ConsumerBriefed to drive awareness and excitement for the launch of Birds Eye’s new range of Steamfresh Meals...we got 'Steamy!!'hot & steamy  We partnered with etiquette expert, William Hanson to draft a series of 'Steamy' novels to leave workers hot under the...

TANGO – ‘TAN-GO’

ConsumerYes You 'Tan-Go'.. saving summer Everyone loves a holiday...None more so than Gen Z With the big post exam trip to Spain or Greece a coming-of-age defining experience... BUT with the COL crisis these trips were looking increasingly unlikely, with budgets just...

VETOQUINOL – WORMS!!

ConsumerWith a spike in cat ownership, and the COL crisis reducing costly vet visits, there was a lack of awareness of the dangers of parasitic-worms.THEY LIVE AMONG US!! Worming treatment producer, Vetoquinol briefed us to address this. Living inside the pet, growing...

Consumer Insight

Our clients benefit from regular monitoring and analysis of key consumer behaviours and cultural trends. We ensure that consumers are asked the right questions to uncover the most relevant insights for our clients. 

Content production 

Cirkle is about connecting clients to their audiences, and we’ve worked with a range of brands and institutions to produce content. From social and branded content to podcasts, as well as internal and stakeholder content. If you’re looking for a full creative service, we’ll collaborate to commission, develop, produce and deliver content.

Influencer Relations & Engagement

We build authentic influencer collaborations to communicate brand messages that resonate with audiences and initiates conversation

Our team’s 150+ years of combined experience includes Nike, Persil, Dove, Flora, Nando’s, The John Lewis Partnership, Red Bull, Nintendo, Virgin, McDonald’s and Miele. Explore our case studies here.

Creative Solutions That Truly Deliver

Media Relations

Well placed media relationships can be game-changing for a brand. Whether you’re establishing yourself as a new brand, or are more seasoned within the market, good media relations are a critical element of any strategy.

News Hijacking

Newsjacking provides a unique platform that can be a game-changer for any brand, small or large and is a valuable opportunity to be picked up and featured by national media.  As swiftly as newsjacking needs to swing into action, it’s important to have a team that can differentiate between opportunism that feels forced and quick wit that meets the moment. 

Story Creation

Cirkle has helped some of the UK’s best-known brands in crafting newsworthy story content that resonates with media and drives audience engagement.

We’re skilled in identifying strong narratives and placing the right spokespeople at the heart of the story, ensuring key brand messages are communicated in a way that best serves our clients and the story they are telling. 

Let’s have a chat

Email us with your burning questions:

Drop Cirkle a message and we’ll be in touch:

Corporate Reputation:
tommy.gibbs@cirkle.com

B2B & Trade:
amy.searle@cirkle.com

Consumer:
kate.gibson@cirkle.com

Digital & Social:
andrew.boyers@cirkle.com